Your Leads Didn't Go Cold. They Just Never Heard From You Again.
Build the email system that follows up with every enquiry, in your own voice, approved by you line by line, without hiring a copywriter or an agency.

For coaches, consultants and small service teams whose clients find them through talks, LinkedIn, referrals or word of mouth, who want their next clients to come from people who already know them
Somebody heard you speak, or read your posts for three weeks.
They nodded along. One evening they finally visited your site, maybe even sent an enquiry or asked for a proposal.
And then nothing happened.
Not because they weren't interested. Often because nothing was there to catch them: no follow-up, nothing that said "here's what to do next" on the day they were ready to hear it.
So they drifted. Back to the feed. Back to someone else's posts.
Often you didn't lose them to a competitor. You lost them to silence.
Here's a sum I'd like you to do before you read another word
Take the last 90 days. Count the people who enquired, asked for a proposal, came to a talk, or messaged you and didn't become a client.
Now multiply that by what one client is worth to you over a year.
That number is what silence is costing you. It isn't a marketing number I made up to sell you something. It's yours. Write it down. We'll come back to it.
Why posting more won't fix it
When a quiet month comes, the natural thing is to post more. More posts. More carousels. More effort.
But posting reaches people who haven't found you yet. It does nothing for the people who already did and then went quiet. The algorithm decides who sees each post. It doesn't decide who gets your follow-up, because there isn't one.
The fix isn't a louder megaphone. It's a system that speaks to every person who raises a hand: automatically, in order, in your voice, for as long as you're in business.
That's what an owned channel is. Not a newsletter you feel guilty about not sending. A system.
Who I am, and the honest part
I'm Graeme McLeish. I build and install the system that helps you build the relationship with your prospects after a good first conversation, show them how you can solve their problems and why you're the one to work with, and turn those relationships into more sales.
The system is built from your own writing, approved by you line by line, and runs in your own Kit, so none of it is left to memory.
Here's the honest part: Contigo is new. I don't have client results to show you yet, and I'm not going to invent any.
What I can show you is the system itself, every piece of it, and let you build it yourself.
Why a do-it-yourself version exists
Not everyone wants to hand their voice to someone else. Plenty of good coaches and consultants would rather build it themselves and understand every part.
So I took the process I've built for done-for-you clients and turned it into a guided build that runs alongside you. You bring your knowledge and your writing. The AI does the structure, the research, the drafting and the checking. You approve every line.
It's called the DIY Email Engine.
What you build, step by step
1. Your voice, taken from your own writing. You paste in real things you've written: posts, emails, messages. The system builds your voice profile from them, and every "this is how you sound" example has to appear word for word in what you gave it. If it can't find enough of your voice, it tells you so instead of faking it.
2. Your market, in your clients' words. The pains, objections and buying triggers of the people you serve, with a confidence rating on every section, so you know what's solid and what to check against your own experience.
3. Your series: the thing people sign up for. No PDF nobody reads. What people sign up for is a short email series that changes how your reader sees their problem. Topic, title, the one-line promise for your sign-up page, and the outline of all seven emails.
4. Your one next step. Book a call, buy, apply or reply: you choose the single action you want, and every email is built to lead there. No scattered links. No "check out my website".
5. Your 7-email welcome sequence. Written in your voice. Each email opens by finishing the thought the last one left open, so it reads like a story, not a drip of reminders. Hypothetical examples are labelled as hypothetical. Real stories only come from you.
6. Your 4-email re-engagement sequence. For the people who read everything and still didn't act. Honest, short, and never a fake deadline.
7. Your pre-launch check. Before anything goes live, every email is checked for the mistakes that embarrass people: placeholders left in, "see you tomorrow" lines that break in an automated sequence, numbers with no source, banned phrases, missing links on your next step. And you confirm every sentence about a real client, so nothing goes out that didn't happen.
8. Your front door, live. Your sign-up page in Kit, the setting that connects the sign-up form to your sequence (the step most people miss), your sending address set up so your emails land in inboxes rather than spam, and a test sign-up with your own email. The finish line is simple: you are subscriber number one, and email one arrives in your voice.
9. Your social lines. Ready-to-use calls to action for each platform you post on, gentle, direct and story versions, so your posts start sending people to the front door.
10. Your monthly signal report. What to measure (and why open rates now mislead you), your Day 0 starting numbers so you can see the change, and one honest improvement a month.
What you'll learn along the way
- Why the "Thanks for subscribing!" email most people send wastes the warmest moment you'll ever have with a new subscriber, and what to send instead.
- The two words that make most people reject the whole idea of email, and the four phrases that make it feel like what it is: looking after your people.
- How to make every email open by finishing the last one's thought, so people look forward to the next one.
- Why "see you tomorrow" is one of the most common mistakes in an automated sequence, and the check that catches it.
- The single setting in Kit that, if it's missed, means nobody who signs up ever receives a thing.
- How to write an email that asks for the sale without sounding like a salesperson.
- Why a quiet subscriber is dormant, not dead, and why you should never automatically unsubscribe them.
- What to measure instead of open rates, and why most dashboards mislead small lists.
- How to follow up with the people who almost bought, without nagging, discounts or fake deadlines.
- How to tell, in your first month, whether it's working.
What you walk away with
Real files, not a chat transcript:
- Your Voice Profile
- Your Market Research
- Your series plan and sign-up page wording
- Your 7-email welcome sequence
- Your 4-email re-engagement sequence
- Your pre-launch check report
- Your Kit build checklist, ticked
- Your social calls to action
- Your Day 0 numbers and monthly report template
- The prompt library behind every step, yours to keep and reuse
Plus 250 Eden AI credits included. You'll also need Kit on its paid Creator plan to send the emails automatically (see the FAQ).
Who this is for
- Coaches, consultants and small teams with a real audience or client base and no system following up with it.
- People who'd rather understand and own every part of their system than hand it to someone else.
- People willing to paste in their own writing and do the work, module by module.
Who this is NOT for
- Anyone who wants it done for them. That's the Email Engine (below).
- Anyone who hasn't started yet and has no audience at all. Build the audience first; come back when people are raising their hands.
- Anyone hoping for a magic subject line. This is a system, not a trick.
What it costs, and how to think about it
The DIY Email Engine is £1,497, one payment, plus VAT where it applies.
Now go back to the number you wrote down at the start: the people who went quiet in the last 90 days, times what one client is worth.
If this system brings back one of them a quarter, how long does it take to pay for itself? You know your numbers better than I do. Do the sum honestly. If it doesn't add up for your business, don't buy it.
And if you'd rather have it built for you
Some people start building and realise they'd rather hand it over. That's fine. Within 60 days of buying, the full £1,497 is credited toward the done-for-you Email Engine (£5,000 + VAT) or the Follow-Through Programme.
Your guarantee
Work through Modules 1 to 5 within 30 days. If you don't believe the emails sound like you, email help@contigo.ltd with your saved notes and you'll get every penny back.
Why now, and not "when I get time"
There's no countdown timer on this page and there never will be. Here's the only real reason to start this week rather than next month: every week without a follow-up system, the people who find you and go quiet are going somewhere else. That's the number you wrote down, still running.
Graeme
Contigo
P.S. If you only read this far: the DIY Email Engine walks you through building the follow-up system yourself, in your own voice, ending with you as subscriber number one. £1,497, and the full amount is credited toward the done-for-you Email Engine or the Follow-Through Programme within 60 days if you'd rather hand it over.
P.S.2 Not sure where your biggest leak is? Start with the Follow-Through Score (£197). It diagnoses your setup across eight areas.
P.S.3 Questions before you buy? Email help@contigo.ltd.
What's included
- Your Voice Profile, built from your own writing, with every example line checked word for word
- Your market research, in your clients' own words, with a confidence rating on every section
- Your series plan: the title, promise and sign-up page wording people sign up for
- Your one next step, with a tracked link for every email
- Your 7-email welcome sequence and 4-email re-engagement sequence, written in your voice
- A pre-launch check of every email, with every story and claim confirmed by you, so nothing embarrassing goes out
- Your front door in Kit: sending address, sign-up page, sequences connected, and a test sign-up with you as subscriber number one
- Ready-to-paste social lines for every platform you post on
- Your Day 0 numbers and an honest monthly report
- The full prompt library, yours to keep, plus 250 Eden AI credits
- The full £1,497 credited toward the done-for-you Email Engine (£5,000 + VAT) or the Follow-Through Programme within 60 days
Sold by Graeme McLeish
What's inside
1The DIY Email Engine11 modules
- 1Module 0: The Foundation Series (Before You Start)
- 2Module 1: Your Voice, From Your Own Writing
- 3Module 2: Research Your Market
- 4Module 3: Your Free Series (Your Lead Magnet)
- 5Module 4: Your One Next Step
- 6Module 5: Write Your 7-Email Welcome Sequence
- 7Module 6: Write Your 4-Email Re-engagement Sequence
- 8Module 7: Your Pre-Launch Check
- 9Module 8: Your Front Door in Kit
- 10Module 9: Your Social Lines
- 11Module 10: Your Day 0 Numbers and Monthly Signal Report
What this is
This is a course you can talk to.
The lessons are here, and you can read them like any course. But the AI has read all of them too. When something doesn't click, ask. When you're not sure how it applies to you, ask. It answers from Graeme McLeish's material, not from the internet. It's like hiring Graeme McLeish as a coach, without paying thousands of dollars for it.
Let's start with my voice (Module 1)
The DIY Email Engine
Good question. Here's what Graeme McLeish teaches about that, and how it fits what you're doing.
This is how learning works now. You don't watch and forget. You ask, you get an answer for your situation, and you use it. That's what makes it stick.
What you can ask
- Let's start with my voice (Module 1)
- I've finished my voice. Next: my market
- Where am I up to, and what's next?
- Run my pre-launch check
Use it in your own AI app
Buy once, then open The DIY Email Engine in the AI app you already use. The instructions and knowledge come with it.
- ClaudeOne click
- ChatGPTPaste once
- CursorOne click
- Claude CodeOne command
- One click connects it to Claude or Cursor. ChatGPT and Claude Code take a single paste.
- Open a chat and The DIY Email Engine is already loaded, instructions and knowledge included.
- Using it there costs nothing extra. Your app's own usage still applies.
Questions
Do I need the Follow-Through Score first?
No. It helps you see where to start, but the DIY Email Engine stands on its own.
Will the emails really sound like me?
They're built from your own writing, and every example of "your voice" has to appear word for word in what you pasted. If there isn't enough of your writing, it tells you, instead of guessing.
Do I need Kit?
Yes, and on a paid plan. When we checked in October 2026, Kit's free plan didn't include email sequences or the automation rules this system needs to send your emails automatically; Kit's Creator plan does. New Kit accounts start with a 14-day Creator trial, so you can build everything during it. Check Kit's current plans and prices before you buy.
How long does it take?
It depends how much you've written before and how quickly you approve each step. Each module ends with a finished file, so you can work through it at your own pace.
What if I get stuck?
The AI is with you at every step. If you'd rather hand it over, the full £1,497 is credited toward the done-for-you Email Engine (£5,000 + VAT) or the Follow-Through Programme within 60 days of buying.
Will Graeme check my work?
No. The DIY Email Engine is fully self-serve: the AI works through every module with you, and you approve every line. If you'd rather Contigo build it, the full amount is credited toward the done-for-you service within 60 days.
Is there a limit on how much I can use it?
250 AI credits are included, plus Eden's 50 free signup credits. In our own full test build, all ten modules including rewrites used about 20. If you ever run out, you can add more inside Eden.
What happens after I buy?
It opens straight away in your free Eden account, on web or phone. You keep every module and every file you build, for good.
Refunds
Complete Modules 1 to 5 within 30 days of buying. If you don't believe the emails sound like you, email help@contigo.ltd with your saved notes and you'll get your money back.
Get The DIY Email Engine
£1,497 one time. Ready to chat the moment you sign up.
Graeme McLeish
Made by Graeme, for coaches, consultants and small teams who'd rather build it themselves.